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Event Details
ONLINE REGISTRATION IS CLOSED. Registration will be accepted at the door. Cash or check (payable to Foresight Design Initiative) only.
For the green entrepreneur seeking a language and framework for developing and analyzing market-driven strategies and plans, this workshop will provide a quick and concise introduction to the marketing concept, process and mindset. Included will be the 3 C's of a strategic triangle (customer, company and competition); elements of the marketing mix, commonly known as the 4 P's; and lessons learned in the marketing of some recognized green products.
When & Where
Stuart School of Business
Room 580
565 W Adams
Chicago,
IL
Wednesday, May 30, 2007 from 4:00 PM to 6:00 PM (CT)
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Hosted By
Chicago Sustainable Business Alliance
www.sustainablechicago.biz